When to Say “No Thank You” to New Business
Three red flags to pay attention to: 1. The PROJECT is not a fit!
If you are not crystal clear in identifying who your ideal client is, then anyone with a check book is fair game. This may sound ludicrous, but the reality is that until you have done your homework and understand your business mission and core competencies, you will continue to be frustrated by the relationships you cultivate. While you should not decline every job that is less than ideal, flexibility is impor